Are you mystified by Adwords?

Needless to say, a great deal of companies are looking for an improved means to advertise their business efficiently and effectively. Historically, most businesses placed an emphasis on print, radio, and TV ads to convey their message. Consequently, the inability to track direct results, compounded with unpredictable costs, have made print, radio and TV riskier investments.

SB Search Marketing offers a cost-effective solution which will address your advertising and marketing concerns. We specialize in the utilization of search engines and pay-per-click advertising. Meaning we can offer you an advertising campaign which will drive leads, phone calls and sales. A well managed Google Adwords campaign can reduce your advertising costs versus traditional media. The trick is to select keywords, properly categorize campaigns, test landing pages, and write informative ads that will convey your message without breaking the bank.

This is a sample of the results we were able to attain for a customer. This just a sample and not a guarantee, but we were able to get more clicks with the same amount of cost to the owner - INLCUDING THE MANAGEMENT FEES!

Daily Management of your Google Adwords Campaign

Your dedicated Adwords Expert will monitor and manage your campaign(s) with our proven methods and industry leading techniques.

• Ad optimization – (weekly)
• Campaign optimization– (weekly)
• Keyword optimization, additions, and deletions monitoring – (weekly)
• Automated bid management – (daily)
• Split-testing of ad copy monitoring - (bi-weekly)
• “Quality Score" monitoring (bi-weekly)
• Competition monitoring - (monthly)
• Click fraud monitoring – (daily)
• Campaign tweaking and management – (daily)
• Performance & conversion tracking email report - (monthly)
• 30 minute telephone meeting, if requested - (monthly)
• Phone and email customer / technical support - (anytime)
• Expert recommendations - (anytime)

For maximum campaign performance, we’ll always be asking…

• What keywords are the most profitable?
• Are there new keywords we should add? Delete?
• How much should we pay for a given keyword?
• What Ad Copy converts the best?
• Should we adjust your pricing model?

Due to the competitive, real time nature of managing your account, it is necessary to monitor, strategize and make changes on an ongoing basis to achieve the best possible results and return-on-investment for your company. That’s why we charge a flat, ongoing monthly management fee based on your total monthly advertising budget.